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Target
Case: We sold for $46,061 comprehensive accounting and subscriber accounting services
How in 2 months we received 289 applications from the heads of condominiums, of which 69 signed contracts worth $46,061 using targeted advertising
About the project
ДАХ provides services for comprehensive accounting and subscriber accounting for condominiums
What did we have at the start?
The client contacted us in April 2023 – the main task was to attract the chairmen of condominiums.
The heads of condominiums had the opportunity to receive full accounting support.
Our task was to focus specifically on target users.
Goals and objectives
Before starting work, we identified the main goals that we want to achieve with the help of targeted advertising
Increasing the number of contracts
Difference from competitors
Development of advertising creatives that attract our target audience
Realization
After analyzing all the information received in detail, we began working on the project. Together with the team, in addition to goals and detailed analysis, we developed an advertising strategy. According to it, from April to June we launched targeted advertising for the Conversion goal.
Through advertising, 289 applications were received, of which 69 signed an agreement with a conversion value of $46,061
and ROAS 1361%.
As a result, the advertising campaign worked better for the Look-a-Like audience, as well as for a wider audience.
Below we show the results and indicators:
Advertising creatives
Creatives that gave the best results.
Results
In 2 months of work we received the following results:
289
applications
3151,26$
advertising budget
46061$
total value of all concluded contracts
69
contracts