Target
Case: promotion of a food delivery service using targeted advertising
How we received more than $8 785 in 3 months using targeted advertising
About the project
Our client is a quality and healthy food delivery service in Kyiv, which offers a variety of diets for several days, a week, 14 days or 21 days. The range also includes low-calorie nutrition complexes for weight loss, improving general condition, maintaining current weight, without physical exertion.
What was at the start?
The company was just starting to advance on the market. In parallel with targeted advertising, we worked with PPC and SMM.
The goals and objectives
Before starting work, we outlined our main objectives and goals, that we had:
To increase the customer base
To attract target audience to the site
To get the maximum number of applications
Implementation
We have developed a marketing funnel using 3 channels for promotion:
– Google
– SMM
– targeted advertising
At google, we launched search and banner campaigns.
In targeted advertising, we tested campaigns for different diets, as well as remarketing.
We focused on “test day sales for UAH 400”, which helped to build a customer base, which then turned into permanent ones. And also on the purchase of complete food rations for a week, a month.
Examples of advertising creatives
Results:
We got the following results after 3 months of work:
96
New clients
8$
Cost of 1 lead
179 504 грн
Income from repeat customers
83 625 грн
Income from new customers
23
Repeat clients
263 129 грн
Total income
Reviews
Bogdan Puhkuy
Founder of BUD.SK
I want to thank and recommend Cómon Agency.
The company helps us to maintain social networks Instagram and Facebook, as well as set up advertising. Specialists are responsible for an important mission in our work.
I would also like to thank the managers for their hard work, recommendations and in general for our productive cooperation.
Bogdan Puhkuy
Founder of BUD.SK
I want to thank and recommend Cómon Agency.
The company helps us to maintain social networks Instagram and Facebook, as well as set up advertising. Specialists are responsible for an important mission in our work.
I would also like to thank the managers for their hard work, recommendations and in general for our productive cooperation.
Helga
Founder of DK Agency
Our company has been cooperating with the Cómon Agency for a long time.
We started using advertising on the ice and it was a discovery for us in the niche of finding new employees. For us, this is a good opportunity to gather the target audience at once and not exchange for unnecessary staff.
Thank you to our manager who responds promptly to all market changes, any of our questions and inquiries. Even if we set some difficult tasks, he always found ways to accomplish.
During the quarantine period, cooperation with the company was a real salvation at that difficult time.
Helga
Founder of DK Agency
Our company has been cooperating with the Cómon Agency for a long time.
We started using advertising on the ice and it was a discovery for us in the niche of finding new employees. For us, this is a good opportunity to gather the target audience at once and not exchange for unnecessary staff.
Thank you to our manager who responds promptly to all market changes, any of our questions and inquiries. Even if we set some difficult tasks, he always found ways to accomplish.
During the quarantine period, cooperation with the company was a real salvation at that difficult time.
Victoriya Grabova
Marketologist of chain store "Monpacie"
Collaboration with the Cómon Agency is a huge contribution to the development of our Instagram page, especially its visual component.
The task we asked the agency at first glance is very simple – to create photo and video content for social networks with the subsequent writing of posts and their publication.
The difficulty was the lack of homogeneity of the product to be presented.
Thanks to the specialists of the Cómon Agency, and first of all our manager Annie, we managed to develop a unified style of publications and radically change the visual component of the tape.
I am grateful to all the staff of the agency for their ability to hear and listen.
It is very easy and pleasant to work with them.
Victoriya Grabova
Marketologist of chain store "Monpacie"
Collaboration with the Cómon Agency is a huge contribution to the development of our Instagram page, especially its visual component.
The task we asked the agency at first glance is very simple – to create photo and video content for social networks with the subsequent writing of posts and their publication.
The difficulty was the lack of homogeneity of the product to be presented.
Thanks to the specialists of the Cómon Agency, and first of all our manager Annie, we managed to develop a unified style of publications and radically change the visual component of the tape.
I am grateful to all the staff of the agency for their ability to hear and listen.
It is very easy and pleasant to work with them.
Bogdan
Founder of an online store Ladyfor
I have only positive reviews! Representatives of the company are always in touch, take responsibility for their work and give ideas that really work.
When I started working with the Cómon Agency, I marked my wishes and we followed in the footsteps of my ideas, but Aleksandr insisted on launching a certain advertising campaign.
I went for it for an experiment that turned out to be very successful.
This idea of Aleksandr made me a cash desk of UAH 310,000 for 2 weeks with a margin of 50%.
All the advertising campaigns we run now are profitable.
And what I especially like is that the team is always in touch. If one person could not answer – others insure. If there was a force majeure over the weekend, they will always help to deal with it.
Bogdan
Founder of an online store Ladyfor
I have only positive reviews! Representatives of the company are always in touch, take responsibility for their work and give ideas that really work.
When I started working with the Cómon Agency, I marked my wishes and we followed in the footsteps of my ideas, but Aleksandr insisted on launching a certain advertising campaign.
I went for it for an experiment that turned out to be very successful.
This idea of Aleksandr made me a cash desk of UAH 310,000 for 2 weeks with a margin of 50%.
All the advertising campaigns we run now are profitable.
And what I especially like is that the team is always in touch. If one person could not answer – others insure. If there was a force majeure over the weekend, they will always help to deal with it.
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