
About the project
Ladyfor.ua is an online women's clothing store that offers a huge selection of products for different audience segments and seasons. Target audience - women 25-35.


What was at the start?
The client’s site is an online store with a large number of products that did not bring the desired profit.
The goals and objectives
Before starting work, we outlined our main objectives and goals, that we had:
Increasing the number of sales
Testing various advertising channels
Landing page creation
Implementation
We convinced the client to create separate landing pages for the top positions of the products that we will lead to. At the same time, we also did test launches on:
– main site
– Instagram
We fixed errors on the site and pixel problems because pixel events were counting incorrectly.
After testing different advertising campaigns, we determined that the best conversions are made through landing pages. Therefore, we turned off the rest, redistributed the budget and began to scale the result.
Examples of advertising creatives
Results:
After a month of work:
1 755,18 $
Spent budget
257
Sales received
10 170,09 $
Income
Reviews
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