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Target

Case: received more than 1000 applications on the site for $1.25 for a recruitment agency

About the project

ARBEITEN is a licensed recruitment agency that employs Ukrainians in European countries. They cooperate with employers from Poland, Germany, Belgium and the Netherlands.

What was at the start?

The main problem of the client was that the conversion of the main site was very low, because of which the client did not receive the desired number of applications and leads.
We also encountered the problem of a blocked advertising account and opening access to the client’s Facebook Business Manager.

The goals and objectives

Before starting work, we outlined our main objectives and goals, that we had:

Lead generation

Website connection to Bitrix24

Creation of a new page on Facebook, Business Manager and advertising account

Connecting the Facebook pixel and setting up events

Domain Verification

Implementation

We convinced the client to create a new landing page and drive the main traffic there.

In addition to the new landing page, we created a new Facebook page, Business Manager and advertising account, connected the Facebook pixel, set up events and verified the domain.

Previous contractors have used the “Lead Generation” objective. But we decided to completely abandon this strategy due to the large number of non-targeted leads.

We set up a conversion company and drove traffic exclusively to the site, where a potential client can learn more about the service, read about the company’s advantages and apply for hot vacancies.

After the preparatory stage we:

  • developed creatives and selected the target audience.
  • conducted several test runs to find campaigns that work best.
  • disabled campaigns that did not work well
  • redistributed the budget
  • started scaling the result

We also connected the site to Bitrix24 so that applications automatically get into the CRM system.

Examples of advertising creatives

Results:

After 2 months of work we received:

1005

Applications on the site

1,25$

Average price of 1 application

Reviews

Bogdan Puhkuy

Founder of BUD.SK

I want to thank and recommend Cómon Agency.

The company helps us to maintain social networks Instagram and Facebook, as well as set up advertising. Specialists are responsible for an important mission in our work.

I would also like to thank the managers for their hard work, recommendations and in general for our productive cooperation.

Helga

Founder of DK Agency

Our company has been cooperating with the Cómon Agency for a long time.

We started using advertising on the ice and it was a discovery for us in the niche of finding new employees. For us, this is a good opportunity to gather the target audience at once and not exchange for unnecessary staff.

Thank you to our manager who responds promptly to all market changes, any of our questions and inquiries. Even if we set some difficult tasks, he always found ways to accomplish.

During the quarantine period, cooperation with the company was a real salvation at that difficult time.

Victoriya Grabova

Marketologist of chain store "Monpacie"

Collaboration with the Cómon Agency is a huge contribution to the development of our Instagram page, especially its visual component.

The task we asked the agency at first glance is very simple – to create photo and video content for social networks with the subsequent writing of posts and their publication.

The difficulty was the lack of homogeneity of the product to be presented.

Thanks to the specialists of the Cómon Agency, and first of all our manager Annie, we managed to develop a unified style of publications and radically change the visual component of the tape.

I am grateful to all the staff of the agency for their ability to hear and listen.
It is very easy and pleasant to work with them.

Bogdan

Founder of an online store Ladyfor

I have only positive reviews! Representatives of the company are always in touch, take responsibility for their work and give ideas that really work.

When I started working with the Cómon Agency, I marked my wishes and we followed in the footsteps of my ideas, but Aleksandr insisted on launching a certain advertising campaign.

I went for it for an experiment that turned out to be very successful.
This idea of ​​Aleksandr made me a cash desk of UAH 310,000 for 2 weeks with a margin of 50%.

All the advertising campaigns we run now are profitable.
And what I especially like is that the team is always in touch. If one person could not answer – others insure. If there was a force majeure over the weekend, they will always help to deal with it.

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